What Role Do Pet Products Play in the Market to be Worth $287.96 Billion by 2031?
The pet care market is projected to reach $287.96 billion by 2031, with a CAGR of 5.9% from 2024 to 2031. This growth is driven by rising expenditures on pet health and insurance, increasing pet adoption rates, and growing disposable incomes in developing countries. Additionally, the market will benefit from the introduction of new pet product categories and a shift towards premium pet products.
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Pet Care Market Growth Drivers
Rising Expenditures on Pet Health & Insurance : Pets are increasingly seen as family members, leading to higher investments in their health and well-being. This trend benefits various segments, including pet food, grooming products, and veterinary care. The humanization of pets has led to a demand for high-quality products and services, prompting companies to innovate. The American Pet Products Association estimates that U.S. pet expenditure will rise from $147.0 billion in 2023 to $150.6 billion in 2024, encompassing food, veterinary care, grooming, training, pet sitting, and walking.
Pet Care Market Trends
Pet Humanization : Many pet owners consider their pets as family members. Companies, from small startups to major retailers, are leveraging this trend to introduce innovative pet care products. During the COVID-19 pandemic, 23 million U.S. households adopted new pets, significantly increasing pet spending. According to the American Pet Products Association, expenditures rose from $90 billion in 2018 to $123 billion in 2021.
Emergence of Organic Pet Food : Organic pet food is gaining popularity due to increased pet humanization and higher spending on pet products. Owners are more aware of the impact of diet on pet health, and organic food offers preservative-free, high-quality nutrition tailored to pets' needs. This shift towards organic pet food is expected to drive market growth.
Pet Care Market Opportunity
Shift Towards Premium Pet Products : Pet owners are seeking innovative ways to provide nutritious, vitamin-rich foods for their pets. Manufacturers are using premium ingredients to produce high-quality pet foods. Similarly, grooming products are now formulated with natural ingredients, free from chemicals like parabens and sulfates. This preference for premium products is expected to create significant market growth opportunities.
Major Market Players
The competitive landscape of the pet care market features major players such as: Mars, Incorporated (U.S.), Hill`s Pet Nutrition, Inc. (U.S.), Blue Buffalo Company, Ltd. (U.S.), Ancol Pet Products Limited (U.K.), Saturn Petcare GmbH (Germany), Nestlé S.A. (Switzerland), Doskocil Manufacturing Company, Inc (U.S.), The Hartz Mountain Corporation (U.S.), Tail Blazers (Canada), J.M. Smucker Company (U.S.), Petco Animal Supplies, Inc. (U.S.), A Place for Rover, Inc. (U.S.), American Pet Resort, LLC (U.S.), Wag Labs, Inc. (U.S.), Pooch Dog SPA (Italy), AirPets International (U.S.), Groomer’s Choice (U.S.), Coastal Pet Products Inc. (U.S.), World 4 Pets Pty Ltd (Australia), SynergyLabs (U.S.), and 4-Legger, LLC (U.S.)
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