Meticulous Research® has recently published a comprehensive report on the global mobile payment market, titled ‘ Mobile Payment Market by Method, Application, Location, End-user, and Geography - Global Forecast to 2031.’ According to the report, the market is projected to reach an impressive $3,929 billion by 2031, growing at a CAGR of 27.2% from 2024 to 2031.

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Key Growth Drivers

The mobile payment market is primarily driven by the growing digitalization of payment services, especially through smartphones, and increased government initiatives promoting cashless payments. The integration of near-field communication (NFC) technology is also playing a significant role, enabling secure, contactless transactions and creating growth opportunities.

Challenges and Restraints

However, a lack of infrastructure in developing nations is one of the major factors restraining market growth. Concerns about data breaches and identity theft continue to be significant challenges in the widespread adoption of mobile payments.

Emerging Trends

Notably, the increasing adoption of artificial intelligence (AI) in payment applications and the rising use of digital payment platforms in tourist hotspots are emerging trends, expected to further boost market growth.

Segmentation by Method

The mobile payment market is segmented into various methods, including mobile wallets, mobile point of sale (mPOS), mobile commerce, QR code payment, SMS payment, and others. Among these, mobile wallets are expected to dominate the market, accounting for over 49% of the global market share in 2024. This growth is fueled by their advanced encryption technology, ease of use, and widespread adoption in industries like transportation for ticketing and parking.

Meanwhile, the QR code payment segment is expected to register the highest CAGR during the forecast period due to its high security and increasing adoption in sectors such as retail, e-commerce, and healthcare.

Segmentation by Application

The market is also divided by application into business-to-business (B2B), business-to-consumer (B2C), and business-to-government (B2G). The B2B segment is expected to capture over 47% of the global market share in 2024, driven by the convenience and efficiency of mobile payment for large-scale business transactions.

However, the B2C segment is projected to grow at the fastest rate, benefiting from the ease and popularity of consumer mobile payment options like mobile wallets. Businesses are increasingly leveraging B2C mobile payment platforms to gather valuable consumer data, optimize marketing efforts, and streamline operations.

Segmentation by Location

Based on location, mobile payments are categorized into remote and proximity segments. The remote payment segment is expected to hold the largest share of over 61% in 2024, thanks to the growing reliance on mobile networks for transactions in areas with limited infrastructure. This segment is also projected to have the highest growth rate during the forecast period.

Segmentation by End-User

End-users in the mobile payment market span a wide range of industries, including BFSI, retail & e-commerce, healthcare, transportation, and IT & telecom. The retail & e-commerce segment is anticipated to claim the largest share of over 24% in 2024, primarily due to the increasing adoption of mobile wallets and the push for seamless, fast checkout experiences.

On the other hand, the BFSI segment is expected to see the highest growth, driven by the increasing demand for secure, mobile-based financial services and the generation of valuable transaction data that helps institutions understand customer behavior and improve services.

Geographical Insights

Geographically, Asia-Pacific is expected to dominate the mobile payment market in 2024, accounting for over 38% of the total market. The rapid growth in online shopping, government initiatives to promote cashless payments, and increasing smartphone penetration are key factors fueling growth in the region. Additionally, Asia-Pacific is projected to have the highest CAGR of 28.5% during the forecast period.

Key Market Players

Prominent companies operating in the mobile payment market include Apple Inc. , Google LLC , Mastercard Inc. , Alibaba Group Holding Limited , PayPal Holdings, Inc. , Samsung Electronics Co., Ltd. , and Visa Inc. . These industry leaders are focusing on enhancing payment security and expanding their customer bases to maintain a competitive edge in the evolving digital landscape.

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Meticulous Research® was founded in 2010 and incorporated as Meticulous Market Research Pvt. Ltd. in 2013 as a private limited company under the Companies Act, 1956. Since its incorporation, the company has become the leading provider of premium market intelligence in North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa.

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